Across my TikTok content.
06 / CREATOR & PUBLIC VOICE
CULTURE. BASKETBALL. A POINT OF VIEW.
The same curiosity. A different format.
An audience built by having something to say.
I create cultural commentary that gives people another way to see the conversation.
Women’s basketball, music, pop culture, marketing and the internet. I start by looking closer: at the artist, the campaign, the conversation and what people might be missing. The research gives me a point of view, then I figure out how to share it.
Some ideas work best as a face-to-camera take. Others need a carousel people can swipe through, save and come back to. Views show how far a post travels; the comments and shares are part of the conversation it starts.
The questions carry across formats. My WNBA media-framing research plan looks at representation and audience perception; my feed brings a point of view to the conversation as it unfolds.
AUDIENCE SNAPSHOT · SEPTEMBER 2026 MEDIA KIT
THE PLATFORM.
Combined audience across platforms.
Alongside 5K+ comments and 8K+ shares.
71% U.S.-based.
DIRECT CREATOR PARTNERSHIPS
CONTENT WITH A CONNECTION.
Selected partnerships through my own audience.
Beekman 1802kate spade new yorkSAALTTHAYERSBreakingT
What I make
Face-forward commentary, short-form video, photo carousels, event coverage, lifestyle storytelling and brand integrations built around the audience.
Where it fits
Sports and women’s basketball, entertainment, beauty, lifestyle, culture and community.
Start a conversation
Share your brand, the idea, timing, deliverables and budget.
DISCUSS A CREATOR COLLABORATIONFROM MY FEED
THE POSTS THAT GOT PEOPLE TALKING.
Video commentary and strategy carousels show how I turn a point of view into different formats. The artist recommendations here are independent commentary, separate from client work.
- VIEW POSTVideo · 766K views
The Tyler, The Creator Debate Explained
Cultural commentary unpacking the conversation around Tyler, The Creator.
- VIEW POSTPhoto carousel · 109K views
Things I’d Advise if I Was on Kehlani’s Brand Team
Artist strategy, positioning and the next chapter of the brand.
- VIEW POSTPhoto carousel · 102K views
Ideas for Trinity Tatum
Creative ideas inspired by Trinity Tatum of Love Island USA.
- VIEW POSTPhoto carousel · 87K views
Things I’d Advise if I Was on KWN’s Brand Team
Brand direction and opportunities beyond the breakout.
- VIEW POSTVideo
WNBA Developmental Contracts, Explained
Breaking down what a developmental contract actually means in the WNBA.
FEATURED FORMATS
The conversation takes different forms.
Culture + marketing commentary
Research-led breakdowns of artists, campaigns, identity, audience behavior and the business behind the moment.
WATCH ON TIKTOKFan interviews + live moments
Sexyy Red fan interviews and outfit spotlights. Fan trivia, setlist reveals and coverage of Mariah the Scientist’s live show featuring CHXRRY. A Boogie setlist reveals and concert-day behind-the-scenes storytelling.
EXPLORE THE CONTENT PORTFOLIO (PDF)Brand partnerships
I connect a brand’s message to conversations my audience already cares about, with a clear creative angle and a format that suits the story. Partnerships can include sponsored posts, product storytelling and coverage from the experience itself.
FORMATS + AUDIENCE IN MY MEDIA KITLET’S CONNECT
Have something in mind?
If you have an idea, opportunity or reason you think we should talk, I’d love to hear about it.
LET’S TALK